Premier Mental Health Awareness Clothing Brand in NYC
Created by Michelle Hammer a Schizophrenia Activist living in New York City who wants to change the way New Yorkers perceive people with mental illness. The designs made by Michelle Hammer are intended to start discussions. Only through an open dialogue on mental health can we reduce stigma. At Schizophrenic.NYC we use clothing and art to get the word out about mental health awareness. Together we are making a change!
Wear the Change. End the Stigma.
Top Sellers
Stigma-Free Pillboxes
Self-Care, Beautifully Organized.
Mental Health T-Shirts
End Stigma in Fashion
WebMD SCHIZOPHRENIA DOCUMENTARY
AS SEEN IN WEBMD, ABC, NBC, CBS & TEDx
Don’t Be Paranoid. You Look Great.
Through public speaking, media appearances, and honest storytelling, Michelle Hammer shares what it’s really like to live with schizophrenia. Her mission is to challenge stigma, educate the public, and show that people with schizophrenia can live creative, successful, and meaningful lives.
Schizophrenia & Mental Health Resources
Discover articles on schizophrenia, psychosis, recovery, medication, stigma, and mental health advocacy written from lived experience.
Collective Advocacy: Meaning, Purpose, and Real Impact
Discover what is collective advocacy and how it fosters systemic change. Join voices to address community issues and drive real impact.
The Role of Social Media in Advocacy: A 2026 Guide
Discover the vital role of social media in advocacy today. Learn how platforms empower change, expand reach, and build communities for your cause.
How to Mobilize Youth Mental Health Advocates
Learn how to mobilize youth mental health advocates with effective training, storytelling, and community engagement strategies. Empower change today!
HELLO!
Meet Michelle Hammer
I’m Michelle Hammer, a schizophrenia activist, artist, and founder of Schizophrenic.NYC. After being diagnosed with schizophrenia at 22, I decided to challenge the stereotypes surrounding mental illness through fashion, art, and honest conversations.
What started as a personal project became a movement to reduce stigma and show that people living with schizophrenia can thrive, create, and inspire others. Through speaking engagements, media appearances, and my mental health clothing brand, I work to change how the world sees schizophrenia—one conversation at a time.